"LENS OF JOY ENTERTAINMENT is driven by market demand and empowered for project through audience psychology.
The film content is developed with multiple products and managed by copyright to realize the maximum of commercial value.
Meanwhile, it lets us with fortune to integrate the ability in publishing/film/animation/game/music/derivatives/theme parks/cultural tour
based on ability in creating film industry value and operation mechanism of mature film industry to make an epoch in value chain of film industry with a new fresh start."