Let's Walk into the World of Films in the Charming Spring
In the spring breeze today, the Film Cultural Derivative Exhibition was officially opened at Langyuan Station! Some major companies have carefully arranged their booths like the "mountains" standing in the park awaiting the “crowds” of film fans, so as to outline a scene of grand event held in the cozy season.
Film Cultural Derivative Exhibition at Langyuan Station
From 9:00AM to 9:00PM on April 25 and April 26, and 9:00AM to 5:00PM on April 27, the Cultural Derivative Exhibition was held to meet all the enthusiastic film fans, bringing the films into a real world beyond the screens.
On the opening day, many enterprises gathered to exchange the industry information on the site of hustle and bustle.
The Site of Public Exhibition Zone
The professional exhibition zone, featured with the style of business elites, was even more crowded. Yearning for the prosperity of Chinese film market, everyone got ready to welcome the spring of Chinese films.
The Site of Professional Exhibition Zone
Film served as the important theme of this exhibition. Wandering on the site of exhibition was like traveling through different universes of films in an instant.
The Site of Exhibition Zone
The Wandering Earth II, a blockbuster during the Spring Festival, specially established the official licensed exhibition zone. Although the story occurred in the future, the robot and cool props in the film favored by the audience were all exhibited to lead us walking into the future.
Official Licensed Exhibition Zone of The Wandering Earth II
Warner Bros., Bona Film Group, Mtime and 52Toy joined hands to create a mysterious zone for the film fans. Many IP exhibits of classic films were hidden inside like easter eggs, waiting to be discovered by the keen film fans.
Layout of Exhibition Zone
The HiFashion Booth of Beijing Fashion Week, Kendal Adventure Base Camp, a variety of popular cultural derivatives, peripherals served as the connection between the fantasy and reality as well as the adventure and life. As the protagonist of their own stories, everyone was inspired by cinematic fantasy to find the fun and a fulfilling life.
Layout of Exhibition Zone
The exhibition area of the BJIFF official derivatives has even become the hotspot for all the film fans to take photos. It’s a grand event never to be missed at every BJIFF!
Exhibition of the BJIFF Derivatives
Welcome to the Cultural Derivative Exhibition of Beijing Film Market this year and it’s open to the public free of charge!