In an era where content overflows like a tide, tens of thousands of images flood our vision every day, competing for a fleeting moment of attention. In this struggle for focus, audiences are gradually becoming numb to flashy brand advertisements, while authentic artistic expression often remains confined behind narrow doors, lacking a clear path to the public. In response, commercial art shorts have quietly forged a new path: they carry the energy of brand communication while embodying the depth of artistic reflection; they confront market realities while responding to the pulse of our times.

Jointly organized by the Beijing International Film Festival (BJIFF), ARTnews China, and Wonderland. China, the "Art & Vision Certain Unit" serves as a dedicated stage for commercial art shorts. Since its inception, the section has remained committed to its core spirit of "Art, Fashion, Business, and Innovation", nurturing a new ecosystem and cultural wave for artistic commercial shorts. Through film screenings and cross-cultural exchanges, it offers a rich cinematic experience and profound industry insights, inviting audiences from home and abroad - along with professionals in art and fashion - to appreciate the unique charm of commercial art shorts together.

Film is poetry written through the lens. "Visionary" signifies not only the generation of ideas but also the renewal of concepts and breakthroughs in expressive structures. "New Order" represents not only a reshaping of form but also a reconstruction of value systems and industry standards. In 2026, the "Art & Vision Certain Unit" of the 16th BJIFF sets sail once again with the brand-new theme: "Visionary New Order". Taking the inner driving force of commercial art shorts as its starting point, this year's section focuses on four dimensions - Narrative, Culture, Vision, and Future. It seeks works that achieve breakthroughs in brand world-building, cultural expression, visual aesthetics, and AI/cross-media exploration, aiming to collectively reshape the expressive order and industrial benchmarks of commercial art shorts. Ultimately, 28 shortlisted works were selected from over 300 submissions for the 3rd "Art & Vision Certain Unit".

The complete shortlist for the 3rd "Art & Vision Certain Unit" is announced as follows:

Professor and Doctoral Supervisor in Art and Technology at the School of Design, Central Academy of Fine Arts (CAFA). He is also the Secretary General of the Digital Art Committee of the China Artists Association, and the Founder and Creative Director of Moujiti ART+TECH. He served as the Lead Multimedia Art Advisor for the China Pavilion at Expo 2025 Osaka, Visual Director for the 2023 CCTV Spring Festival Gala, and Curator for both the Digital Art Special Exhibition of the Beijing International Art Biennale and the Beijing Art and Technology Biennale. His art and design works have been exhibited at prestigious international events, including the China Pavilion of the 58th Venice Biennale. His accolades include the "Digital and AI Artist of the Year" by Asian Art, an American magazine, as well as the iF Design Award from Germany, Red Dot Design Award, German Design Award (Special Mention), and the Design for Asia Awards (DFA).

The jury will uphold a rigorous, professional, and impartial attitude, reviewing the shortlisted works from diverse fields and multi-dimensional perspectives. They will listen attentively to every cinematic expression and pay sincere tribute to every creator.

The jury of the "Art & Vision Certain Unit" will select 12 winners from the 28 shortlisted films to encourage creators who dare to break free from conventions and courageously challenge the boundaries of cinematic art. We look forward to joining dreamers from all corners of the world to continuously expand frontiers in the vast field where light and shadow intertwine. Our goal is to inspire more soul-stirring works and ensure that novel narratives, unique aesthetics, and cutting-edge visual languages flourish like an ever-flowing spring. May more talented individuals emerge from their cocoons and shine as beacons of light on this stage dedicated to cinematic innovation, continuing to grow and thrive.